Skip to main content

Slashdot: American Influencers Can't Stop Praising Chinese EVs They Can't Buy

American Influencers Can't Stop Praising Chinese EVs They Can't Buy
Published on November 26, 2025 at 02:11AM
Chinese automakers may not be able to sell their electric vehicles in the United States due to steep tariffs and software restrictions, but they have found an alternative path to American eyeballs through a coordinated campaign targeting car influencers on YouTube, TikTok, and Instagram. The effort, the Verge reports, is largely organized by DCar Studio, a platform that invites US-based creators to Los Angeles to test-drive vehicles from brands like BYD, Geely and Xiaomi. DCar is actually Dongchedi, a car trading platform owned by TikTok parent ByteDance that raised $600 million on a $3 billion valuation in 2024. The strategy appears aimed at building global brand awareness rather than direct US sales. Mark Greeven, professor at IMD Business School, told The Verge that American influencers still shape opinions across the Western world. "The charm offensive is to work with American influencers about Chinese EV cars because we still have a dominant opinion in the Western world, which is formed by English-speaking influential figures on social media," he said. Several creators told The Verge they have heard rumors of undisclosed payments for positive coverage.

Read more of this story at Slashdot.

Labels:

Comments

Post a Comment

Popular posts from this blog

Slashdot: Spain-Backed Fund Joins FOSSA's Sovereign Satellite Communications Push

Spain-Backed Fund Joins FOSSA's Sovereign Satellite Communications Push Published on 2026-06-28T22:05:00Z Spanish startup FOSSA Systems "has raised about $10.5 million to expand its connectivity constellation," reports Space News, noting some funding is backed by Spain's government: The support from the Spanish Society for Technological Transformation (SETT) comes a year after the fund injected 14 million euros into Spain's Sateliot , which is also developing a satellite connectivity network with security and defense applications. Spanish private investment firm Kibo Ventures led FOSSA's funding round, the six-year-old venture announced June 24, bringing its total raised to date to nearly 20 million euros. The proceeds will help fuel FOSSA's push beyond the tiny picosatellites it once used to connect low-power monitoring devices toward larger cubesats in low Earth orbit, enabling additional sovereign communications and space-based intelligence capab...
Post a Comment
Read more

Slashdot: AT&T Outlines $250 Billion US Investment Plan To Boost Infrastructure In AI Age

AT&T Outlines $250 Billion US Investment Plan To Boost Infrastructure In AI Age Published on 2026-03-10T20:00:00Z AT&T plans to invest more than $250 billion over the next five years to expand U.S. telecom infrastructure for the AI age. The company says it will also hire thousands of technicians while partnering with AST SpaceMobile to extend coverage to remote areas. Reuters reports: Rapid adoption of artificial intelligence, cloud computing and connected devices has prompted telecom operators to invest heavily in fiber and 5G networks as they also seek to fend off intensifying competition from cable broadband providers. AT&T, which has about 110,000 employees in the U.S., said the new hires will help build and maintain its infrastructure. The outlay includes capital expenditure and other spending, the company said. The spending will focus on expanding its fiber and wireless networks, including accelerating deployment of fiber broadband, 5G home internet and satellite co...
Post a Comment
Read more